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NVIDIA Faces Tough Challenge on China

China markets 91

By: Mary Jander


Is the U.S. threatening its future dominance in the AI technology race by severely limiting the ability of American chip companies such as NVIDIA to compete in China?

That’s the question buzzing in the tech industry following NVIDIA’s earnings report last week. While NVIDIA posted solid results despite a ban on sales of its H20 chips to the China market, management said the U.S. is missing out on a $50 billion market opportunity by prohibiting the NVIDIA chips to be sold in the PRC.

Meanwhile, government representatives are taking NVIDIA to task for maintaining research facilities in China and insisting on keeping its options open there—accusations which NVIDIA will have to address in some detail by the end of this month.

Why China’s So Important to NVIDIA

In an interview with CNBC’s Jim Cramer following last week's earnings report, NVIDIA's CEO Jensen Huang described his company's reasons for pursuing the market in China so aggressively:

"[T]he China market is, of course, very large, but it’s also the home of 50 percent of the world’s AI researchers. The platform that succeeds is the platform with the most developers... [T]hat’s probably the most important strategic reason to be in China, because there are so many developers there and because the world is going to adopt technology from one country or another. And we prefer it to be the American technology stack.”

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