Founded in 2017, Futuriom is a boutique technology research firm analyzing AI infrastructure and services; cloud infrastructure and services; and cybersecurity.

Our key values and research approach include the following:

• Visionary Insight: Futuriom has a track record of identifying key shifts in the cloud
  technology markets, such as cloud networking, cybersecurity, and infrastructure.
  We also track hundreds of startups in the cloud infrastructure market.
• Data-Driven Research: During the course of the year, we survey and interview
  thousands of enterprises, cloud operators, and service providers about technology
  needs and challenges. We also track key financial data and trends in the industry.
• Technology Community and Knowledge: Through our survey and partner networks, we interact with hundreds of thousands of end users involved with cloud and service provider infrastructure. We survey and interview these end users frequently throughout the year.
  
• High Visibility: Futuriom analysis has been featured in many media channels,
  including Bloomberg, Forbes, Fierce Telecom, and TelecomTV.
  
• Influential Audience: Our influential audience of free and premium subscribers
  includes key industry decision makers at enterprises, service providers, and
  financial institutions, with over 15% CxOs. Our newsletter and social networks
  reach more than 25,000 key influencers in cloud technology.

(Disclosure: We are a research firm, so we supply advisory and research services to clients.)

For more information, see our Services. To become a member of our premium services, please contact sales@futuriom.com

Our Team

Scott Raynovich (Rayno), Founder and Principal Analyst

Coverage areas: Cloud networking, cloud security, telecom infrastructure and services

Raynovich has been following Internet and communications technology long enough to remember what Token Ring and Silicon Investor were. He has won several industry awards, including a Folio award for best website (Redherring.com, 1999) and an Editor & Publisher award for Best Business Blog. He is also a columnist for Forbes.com and Fierce Telecom. A technology analyst and writer for 30 years, he helped champion the rise of the Internet bubble as New York Bureau Chief for the seminal Red Herring magazine during the 1990s, embraced the telecom boom and bust as Editor in Chief of communications trade Light Reading for eight years in the 2000s, and published one of the first reports on SD-WAN technology at the Rayno Report in 2014, which was acquired by SDxCentral.com in 2015. After doubling the research revenue at SDxCentral.com, Raynovich left to start a new research business in 2016. Futuriom was founded in 2017 to deliver insights into the hottest trends and demands driving cloud technology.

When not analyzing cloud communications technology, Raynovich enjoys playing tennis, skiing, and exploring the Montana outdoors. He also plays a Fender Stratocaster in a rock band called Velvet Rhino, which plays regularly in the Bozeman area.

Mary Jander (Eagle Eye), Senior Analyst and Editor

Coverage areas: Cloud data management, AI infrastructure, hybrid cloud and cloud services

Mary Jander has worked in technology journalism and analysis for more than 30 years. She was a senior member of the editorial staff at McGraw-Hill’s Data Communications before joining the founding team (along with R. Scott Raynovich) of the watershed online publication Light Reading in 1999. At Light Reading, Jander wrote groundbreaking stories on the optical networking and telecommunications bubble and collapse, chronicling the rise and fall of companies such as Lucent and Nortel. For the next 15 years, Jander held senior editorial jobs in a family of Light Reading’s spinoff technology publications, including Byte & Switch and Future Cities. Mary is co-author of Foundations of Service Level Management.

Jander holds a degree in English and Business from City University of New York and Marymount/Fordham. A dual citizen of the US and Canada, Mary spent many years reporting remotely from rural Cape Breton and wrangling satellite Internet. She is now based in New Jersey.

Craig Matusumoto (Quantum Dawg), Contributing Analyst

Coverage areas: AI and datacenter infrastructure, cloud management technology, quantum computing, and Kubernetes.

Across 30 years as a technology journalist and analyst, Craig Matsumoto has been at the forefront of major pivot points in communications and IT. With EE Times, he covered the rise of networking silicon and optical-network technology. He covered the bubble's collapse and the emergence of software-defined networking as an editor with Light Reading, then tracked SDN's evolution and the rise of containers and DevOps as the lead editor at SDxCentral. He spent seven years as a senior analyst with 451 Research (later a part of S&P Global Market Intelligence), covering datacenter interconnection, multicloud networking, and edge AI inferencing. He holds a Bachelor of Science degree in engineering mathematics from U.C. Berkeley.

Outside the tech sphere, Matsumoto explores the worlds of "outside" jazz and improvised music. He briefly moonlighted as a music reviewer for a weekly alternative newspaper. He also keeps threatening to revive his old college radio show -- on Stanford's station, ironically enough -- but for now is content to volunteer for the station's annual Day of Noise.

Juliet Raynovich (Chart Queen), Junior Data Analyst

Coverage areas: Cloud and datacenter infrastructure, AI infrastructure.

As a proud member of the class of 2024, Juliet is a true Gen Z expert—not just in the latest AI trends she studied at UC San Diego, but also in the slang that comes with it. She graduated with a degree in Mathematics and Computer Science and honed her skills as both a Project Team Lead and an AI Software Developer for several campus computing clubs. In these roles, she integrated AI solutions into everything from mobile apps to web projects and applied her knowledge of neural networks in various competitions, making her an expert in tackling all sorts of AI analysis and spreadsheet exporting.

When she's not busy developing code or crunching data for Futuriom's Cloud Tracker Pro, Juliet is a professional ski instructor who loves to climb, ski, and spend time with the cats and dogs she fosters. On a particularly nice day, however, you can usually find her "taking a call" with her toes in the sand at a beach in San Diego.

Dave Williams (Big Wave Dave), Director of Client Success

Big Wave Dave, a native of Hawaii and a resident of San Diego, has more than 20 years of experience selling research and marketing programs to companies throughout the communications Industry. After starting a career with sexy Miller Freeman high-tech pubs such as PC Fab and Circuits Assembly, Williams dove into the dot-com startup craze of the late 90s with VerticalNet. After spending a few years in the bubble, Williams joined Light Reading and partnered with Raynovich to help conceive, launch, and grow the pioneering Heavy Reading research service, which is now owned by Informa. After spending a few years navigating the labyrinthine world of tech media and research M&A (Light Reading, UBM, Informa, etc.), Williams in 2020 reunited with Raynovich and Jander at Futuriom to help clients build high-performance research assets and marketing programs.

Some fun facts: Williams is a former aspiring professional golfer who likes night fishing for sharks off beaches in San Diego. He doesn’t own a Bugatti, but he can still hit a golf ball 300 yards even though he now plays from the whites.

Jeff Geddes (The Beard), Account Director

With two decades of experience in B2B media and technology research sales, Jeff "The Beard" Geddes has seen it all—and sold most of it. Having spent the majority of those 20 years with Light Reading and Heavy Reading, he’s worked across the communications networking landscape through media, finance, and sales long enough to know what works, what doesn’t, and what’s just marketing fluff.

As an Account Director, Jeff brings a sharp eye for detail, a sharper wit, and a relentless drive to deliver value to clients—whether they know they need it or not. He thrives in the world of market research and marketing solutions, making sense of it all so his clients don’t have to.

When he’s not closing deals or translating tech-speak into business results, Jeff can be found cooking, baking, or spending time with his family camping, hiking, and skiing. He also enjoys mountain biking and spinning lures in search of the perfect catch—fish or insight, take your pick.

Our Clients

We would not exist without the support of our clients. Futuriom serves a wide variety in the AI, cloud, communications, cybersecurity, and financial markets. With our breadth of services and research, we serve everyone from the office of the CTO to marketing agencies and hedge funds.

Below is a sample of our clients over the past few years (Note: client accounts change frequently, and this slide is not all-inclusive).