Founded in 2017, Futuriom is a boutique research and media company focused on next-generation cloud infrastructure and communications technology. We provide detailed analysis of cloud growth markets including communications infrastructure, artificial intelligence, cloud infrastructure, and cybersecurity.

Our research process includes regular end-user surveys and interviews, databases, and data analytics. It also includes talking to the smartest people in our community. This composite of information is then put into context to give you unprecedented insight into how the markets are changing, in realtime.

Futuriom analysis is available at the free (sponored) and premium (subscription) levels. In 2023, we plan to publish at least six Cloud Market Trend Reports (sponsored), and over five Cloud Tracker Pro (subscription required) premium reports.

(Disclosure: We are a research firm, so we supply advisory and research services to clients.)

For more information, see our Services. To become a member of our premium services, please contact sales@futuriom.com

Our Team

Scott Raynovich, Founder and Principal Analyst

Coverage areas: Cloud networking, cloud security, telecom infrastructure and services

Raynovich has been following Internet and communications technology long enough to remember what Token Ring and Silicon Investor were. He has won several industry awards, including a Folio award for best website (Redherring.com, 1999) and an Editor & Publisher award for Best Business Blog. He is also a columnist for Forbes.com and Fierce Telecom. A technology analyst and writer for 25 years, he helped champion the rise of the Internet bubble as New York Bureau Chief for the seminal Red Herring magazine during the 1990s, embraced the telecom boom and bust as Editor in Chief of communications trade Light Reading for eight years in the 2000s, and published one of the first reports on SD-WAN technology at the Rayno Report in 2014, which was acquired by SDxCentral.com in 2015. After doubling the research revenue at SDxCentral.com, Raynovich left to start a new research business in 2016. Futuriom was founded in 2017 to deliver insights into the hottest trends and demands driving cloud technology.

When not analyzing cloud communications technology, Raynovich enjoys playing tennis, skiing, and exploring the Montana outdoors. He also plays a Telecaster in a rock band called Velvet Rhino, which plays regularly in the Bozeman area.

Mary Jander, Senior Analyst and Editor

Coverage areas: Edge networking, 5G, cloud data management, hybrid cloud and cloud services

Mary Jander has worked in technology journalism and analysis for more than 30 years. She was a senior member of the editorial staff at McGraw-Hill’s Data Communications before joining the founding team (along with R. Scott Raynovich) of the watershed online publication Light Reading in 1999. At Light Reading, Jander wrote groundbreaking stories on the optical networking and telecommunications bubble and collapse, chronicling the rise and fall of companies such as Lucent and Nortel. For the next 15 years, Jander held senior editorial jobs in a family of Light Reading’s spinoff technology publications, including Byte & Switch and Future Cities. Mary is co-author of Foundations of Service Level Management.

Jander holds a degree in English and Business from City University of New York and Marymount/Fordham. A dual citizen of the US and Canada, Mary spent many years reporting remotely from rural Cape Breton and wrangling satellite Internet. She is now based in New Jersey.

Dave Williams, Director of Business Development and Client Accounts

Big Wave Dave, a native of Hawaii and a resident of San Diego, has more than 20 years of experience selling research and marketing programs to companies throughout the communications Industry. After starting a career with sexy Miller Freeman high-tech pubs such as PC Fab and Circuits Assembly, Williams dove into the dot-com startup craze of the late 90s with VerticalNet. After spending a few years in the bubble, Williams joined Light Reading and partnered with Raynovich to help conceive, launch, and grow the pioneering Heavy Reading research service, which is now owned by Informa. After spending a few years navigating the labyrinthine world of tech media and research M&A (Light Reading, UBM, Informa, etc.), Williams in 2020 reunited with Raynovich and Jander at Futuriom to help clients build high-performance research assets and marketing programs.

Some fun facts: Williams is a former aspiring professional golfer who likes night fishing for sharks off beaches in San Diego. He doesn’t own a Bugatti, but he can still hit a golf ball 300 yards even though he now plays from the whites.